NYC Service
Mobilizing Businesses to Meet
Mobilizing Businesses to Meet
New York City's Greatest Needs
NYC Service's in-kind initiatives mobilize businesses to provide critical resources to City agencies serving New Yorkers with the greatest needs — empowering companies to give back by being kind.
Initiative
Project Move-In Day
Project Move-In Day recruits business partners to pack and donate essential home supplies for college-bound students participating in the Department of Homeless Services' Future Leaders Scholars Program or graduating seniors residing in NYCHA developments.
Through a partnership between NYC Service, DHS, and NYCHA, business partners assemble kits filled with dorm and apartment essentials — presented to students as they transition into campus or off-campus housing.
100+Students supported
10Companies engaged
600Items donated
200+Volunteers mobilized
"I would like to thank the Department of Homeless Services and the generous donors..." — Nakelm Nicholson, Future Leader Scholarship Honoree
Initiative
Secret Snowflake
Secret Snowflake is the Mayor's Office's annual winter gift-giving initiative mobilizing private sector employees and community groups to answer wishes from youth in need.
14,379Youth served in 2024
4,500Volunteers mobilized
30+Businesses participated
7City agencies partnered
Initiative
Be-In-Kind
Be-In-Kind inspires businesses to donate resources, organize drives, and provide support benefiting New York City's most vulnerable communities.
📅 Flexible Participation
Engage year-round with one-time drives, recurring donations, or custom initiatives.
🎯 Aligned with Your Goals
Design engagement opportunities that connect your mission to NYC's pressing needs.
Have Questions?
If you'd like to explore partnership opportunities, our team is here to help.
Participation in City of New York programs is voluntary and will not influence or affect any current or future dealings with the City. Participation does not provide special access to City officials or preferential treatment, and it does not create, promise, or imply any contract award — prospective, pending, or future.